In our quest for getting a page rank to our website, we do all sorts of activities. Of all getting backlinks is the key. We do lot of research and find information on how to get and where to get those backlinks. Somewhere in the middle we hear the emphasis getting backlinks from relevant web pages. Did you know how important this is?
Easy Concept
At first, it was easy to understand this concept. A backlink to a site from another relevant website is like endorsement of specialist for a candidate applying for a certification. For example, if I was a good student who can study well, how do I make this known to new people in my life. My family, relatives and friends can tell lot of tales. But if my teacher tells the same thing (even though that is my teacher), it will have more authority or weightage than my friends’ testimony.
Relevant Topics
When I said relevant web page it does not mean that you need to find the closest matching web pages. If you have written an article say “How Hens Hatch Their Eggs?”, the relevant web page for this does not always need to another article that says “How Many Eggs Hens Can Hatch Fast?”. Of course that is very relevant article of same topic. But another article saying “Why Hens are Important in Your Household?” is also relevant. It is relevant because they are still on the common topic of hens. Another common topic can be only about eggs. For examples, “Where can we Find Eggs of a Duck Easily?” goes to the common topic of eggs. But again more weightage will be for that topic that is very very relevant. That means the common topic involving both eggs and hens can be highly relevant. The lesser weightage topic can about animals. All of the examples I had just mentioned contain the common topic of “animals”.
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Though we learned that relevant web page backlinks are important, it is hard to get them and at the same time the uncertainty of how much important it makes it hard to do anything to get them. It is easy to find forums, blogs or articles as we surf the web. But the action of filtering our way through the web to find relevant topics and that too the pages allowing dofollow backlinks is really very hard work. But if you do it pays off very well.
The Aritlce That Quantified the Benefit of Relevant Backlinks
In my case, I learned it through an article I have written on Mammoth. The title goes as “Can We Bring Life Back to Mammoth?”. I was inspired by a similar story in newspaper. I immediately done some research and decided to make an article on this topic. I chose this topic because it is well known that they are extinct animals.
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After writing the article and getting it published at Triond, I looked for ways to promote. It happened two months back. I just learnt about the importance of promoting our own articles through links from any websites. Then I thought if I write comments with a backlink to this article and that too on a page related in any way to mammoth, I am most likely to draw all visitors of that page to my page. At that time little did I know how hard it is to find relevant pages.
So what I did was to search for mammoth in Google and found some results. I thought high page rank articles only get high traffic and so I commented only on two web pages. Both had page rank of not less than 3. I commented there putting a link back to my article.
One page approved the comment after a month time. Looking at it pending everyday I gave up thinking the comments are worthless. I also commented at another web page but which was about internet marketing. It gave me dofollow backlink though not a relevant backlink.
The Results
After two months I suddenly found this article having page rank of 3. It is terribly surprising for me to digest this. I had spent so much time to get backlinks to my blogs. But not a single one got atleast a page rank of zero. But this article with only few backlinks has got a page rank of 3.
So what does this mean? The page that had relevant content on mammoth has PR of 3. It was giving backlink only to my article. So the weightage of outgoing link as well the weightage coming from relevant ness must have worked like magic. Here I have just revealed an important SEO secret.
That means even a single backlink from a relevant web page can give you a PR as much as the relevant page has. This is how to get quality backlinks. Even if we need to pay little money we can try to get it because in the end the PR value makes it worth the money. With this result, I am now aware of the quantified nature of relevant backlinks. That will motivate enough to put effort for better SEO. Also note that I didn’t just get a PR, but also getting some free regular traffic for that article.
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